Recent research conducted by faculty at the University of Illinois and Michigan State University finds that, on average, executives value their stock option holdings at only 40% of the opportunity cost to the company. More important, however, is their finding that this universal "cost-value gap" can be closed by providing executives with a program that educates them on the full value of their equity compensation such as StockOpter Participant Communication & Decision Support.

Your cost-value gap means that the company and its shareholders aren't getting the full value of their equity compensation investment in terms of executive retention and motivation. In light of increased shareholder scrutiny and a tightening labor market, shouldn't you look into closing your company's cost-value gap with StockOpter.com?

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